Luxury Real Estate

By Michael Marquette
From his blog: Luxury Homes Fail to Sell at Auction

It has always astonished me how many real estate agents advise everyone they meet to auction their home home. In Regional cities like Newcastle this happens all too often with the inevitable result of the property passing in, and in most cases not even receiving one bid from a potential buyer.

The process is horrendous for vendors who quite often have their hopes set high only to have them come crashing down on auction day. Potential purchasers use the fact that the property passed in to show that there is little if any interest in the home and accordingly offer much less for the property or just wait for the price to continue falling in the hope of snapping it up for a bargain price.

This is even truer when looking at luxury homes in sort after suburbs in Newcastle like The Hill, Bar Beach and Merewether. Twenty-seven homes were put to auction in the Hunter yesterday with only eight selling, for a clearance rate of just 30 percent. Even more interesting is that the highest price paid for a property sold at auction yesterday was just $452,000!

It is more important than ever to choose an agent with the experience, qualifications and knowledge of the luxury market when selling your home. The one-size-fits-all approach simply doesn’t work when selling luxury properties and is even more important when selling property in Regional cities.


Editor’s Note:
Michael Marquette is the co-Founder and Director of Marquette Turner Luxury Homes in East Sydney, New South Wales, Australia. Founded on Australia Day 2007 by Marquette and Simon Turner, Marquette Turner is a property consultancy company covering the Australian states of New South Wales and Victoria. Marquette has a background in medicine and a large retail and wholesale business. Very interesting. An inexperienced real-estate agent might not know the best way to sell a home in the current market, so it’s important to choose wisely. Otherwise, buyers might not bother to pay attention to sellers’ efforts. The photo above is from www.flickr.com/photos/rickmccharles/2269842297 and it is the copyright of Rick McCharles.

By Michael Marquette
From his blog: View from the Bridge: Michael Marquette’s comments to the Australian Financial Review

Homeowners and investors have welcomed suggestions that the Reserve Bank of Australia will cut interest rates this year, but will the banks pass the rate cuts onto borrowers?

Prime Minister Kevin Rudd has told Australians to change banks if they fail to pass on rate reductions. The banks have had no problem increasing rates to levels higher than official rate increases and have even increased rates despite the Reserve Bank keeping them on hold.

In an interview with The Australian Financial Review last week I was asked what it would take to restore confidence in the market. I expect buyers to remain cautious until the banks show that any rate reductions will be passed on. I believe a rate cut of around 1 percent is needed to restore buyer confidence as I’m hearing increasingly that buyers and vendors are skeptical that banks will pass on the rate cuts. A reduction of 100 basis points will result in the market reacting in a positive way, even half a percent will be looked on cautiously.

So the question is buy now or wait? The answer is simple. There are some fantastic buys in the luxury market at the moment and this will continue for the foreseeable future. As the stock market wobbles, dividends decrease and share prices drop bricks and mortar will become a major focus for many investors.

If you find the right luxury property at the right price and choose the right lender, your decision is an easy one to make. My only advice is to ensure sure that you keep your lender honest, and if “changing banks,” as PM Rudd suggests, make sure you are aware of all fees and costs that may apply.


Editor’s Note:
Michael Marquette is the co-Founder and Director of Marquette Turner Luxury Homes in East Sydney, New South Wales, Australia. Founded on Australia Day 2007 by Marquette and Simon Turner, Marquette Turner is a property consultancy company covering the Australian states of New South Wales and Victoria. Marquette has a background in medicine and a large retail and wholesale business. When banks charge unfair fees for their services, they are not building good relationships of trust with potential clients. I prefer kindness and openness when working with people. Thanks for the insightful blog entry, Michael! The photo of the Australian dollar coins is from www.flickr.com/photos/astro-dudes/913087028 and it is the copyright of Claire L. Evans.

By Dr. Carl Peralta

Giorgio Armani, together with his super yacht “Main”, spent a lovely holiday in Malta. For more information on his visit, read the article in the Times of Malta.



Although Malta is not like the Greek islands, St. Tropez, Sardinia & Monte Carlo, it is a unique, picturesque place set right bang in the middle of the clean Mediterranean Sea.

Other famous personalities come along together with their super yachts, such as Roman Abramovich (Chelsea FC owner) with his 114-metre “Pelorus” and Tom Perkins (Danielle Steele’s ex-husband) with his 88-metre “Maltese Falcon” built by Perini Navi!


Editor’s Note:
Dr. Carl Peralta founded 77 Great Estates in 2003. He is a member of the global Luxury Real Estate network. Business being his chief interest, Dr. Peralta has successfully co-organized many large-scale entertainment events since 1995. It sounds like Giorgio Armani couldn’t stay away from Malta. Actually, I wrote an editorial on luxury yachting communities in the spring 2008 issue of LuxuryRealEstate.com Magazine. Very cool! The size of these yachts Carl mentions in this blog entry is incredible. You’d need a huge dock at your luxury home or a nice luxury marina to park them.

By Jim Walberg
From his blog: Cayman Islands Fractionals Are Some Of The BEST In The World!

“The Waterford” on Grand Cayman is setting a new standard of excellence with Caribbean fractional ownership!

You know that I am not only a fan of fractional ownership in the Caribbean, it has been the hottest real estate purchase options for the past year. I have let you know about the opportunities in the Cayman Islands in the past, but what is unfolding at The Waterford on Grand Cayman continues to evolve into one of the top luxury properties in paradise. Grand Cayman is the ultra-chic island in the Caymans. It has the international shopping, high-end nightlife, along with the traditional Cayman-style homes and a rich Caribbean history. George Town is the on Grand Cayman and it is the capital of the Cayman Islands. George Town is also the fifth largest financial center in the world!
 

Grand Cayman luxury real estate is some of the most valuable and prestigious you can find in the tropics. The Waterford Private Residence Club is Grand Cayman’s newest oceanfront luxury resort at Safe Haven overlooking the islands North Sound with breathtaking views of Rum Point. The Waterford is offering purchasers of an oceanfront villa for $1,700,000 US – pre-construction! They are also offering 1/8 fractional ownerships starting at $329,000 US – re-construction! The end result will be one of the most amazing turnkey, fully furnished, luxury properties in the Caribbean!

You will not believe all the luxurious amenities that are available for you and your guests. Here are a few of them so your imagination can run wild for a moment or two:
- Use of a car during your stay – Land Rover, Mercedes, Audi or BMW
- Boat privileges - a Boston Whaler complete with your very own captain!
- Private jet services are available for booking a direct flight to Grand Cayman!
- Golf and tennis club membership!
- The Waterford Spa – a 5,000 square-foot, full-service spa and fitness center!
- Two sprawling crystal blue pools right along the sandy beachfront!
- The Waterford Cigar Room – one of my favorites!
- An unmatched 24-hour concierge, maid and valet services.
- How about a pre-arrival grocery shopping service? Your kitchen will be stocked!

Are you getting the picture? The Waterford is creating an unforgettable experience for each of their owners. From the moment you arrive until the moment you depart, you will experience the most pampered lifestyle I have ever seen, right in the heart of paradise - the Caribbean! Your staff of professionals is on call every day to make sure that ALL of your needs are met! An added feature is that The Waterford staff speaks English, Spanish, French and Italian.

With its prime location on Grand Cayman, The Waterford provides its owners the ultimate Cayman Islands real estate opportunity by combining the advantages of ownership with five-star amenities and luxury resort services. All of the residences have breathtaking oceanfront views, elegant furnishings, and luxury amenities and services beyond any of your expectations! If you have ever dreamed of owning your own luxurious vacation villa in the Caribbean then you may want to seriously consider The Waterford Private Residence Club on Grand Cayman. Contact me TODAY for the next steps to take in order to find out how easy it is to secure your spot in paradise. Until next time… your Caribbean lifestyle detective remains on duty!


Editor’s Note:
Jim Walberg is the co-Broker/Owner of The Bay Area Team, the most-successful team at Keller Williams Realty-Danville. He is also a member of the global LuxuryRealEstate.com network. Jim is an exceptional blogger, as you can see by visiting his blog, Caribbean Islands Realty and reading great blog entries like the one above. He is the master of fractionals and other luxury homes in the Caribbean, and he always has a lot of great opportunities to share. Excellent!

By Michael Marquette

From his blog: Australian Auction Clearance Rates Crash!

Auction Clearance rates for the week ending July 27, 2008 indicate a property market in crisis. Sydney’s Clearance rate of just 36.5 percent is indicative of the disparity between vendors and buyers, with some real-estate agents caught in the middle.

Luxury real estate agents’ skills in both marketing and negotiating homes are being put to the test and many are being found short. Agents with reputations for overpricing properties (the practice of overpricing is used by some agents to win listings) are struggling to match the prices offered by buyers with the price expectations of vendors. Agents with the ability to communicate the best strategy at the time of listing are best placed to negotiate the highest price for vendors in the current market – well before a property is seen to become “stale.”

Getting the right agent is the key to successfully selling your home. Given that the total number of sales is down and the list of unsold properties is increasing, it is more important than ever to ensure that your luxury home is in safe hands. Given that spring, and the usual seasonal increase in the number of listings, is beckoning I stress the importance of making the right decisions the first time!



Editor’s Note:
Michael Marquette is the co-Founder and Director of Marquette Turner Luxury Homes in East Sydney, New South Wales, Australia. Founded on Australia Day 2007 by Marquette and Simon Turner, Marquette Turner is a property consultancy company covering the Australian states of New South Wales and Victoria. Marquette has a background in medicine and a large retail and wholesale business. Some markets are facing tough times, and it’s good to be aware of potential issues as well as opportunities. The photo of the crashing wave is from www.flickr.com/photos/victorgeere/24539591 and it is the copyright of Victor Geere.

By Jean-Yves Piton

While luxury properties are part of the conspicuous consumption group, unlike several other goods, their proposed premium prices are not a function of the premium brands they are attached to. Instead, factors such as location, amenities, space, architecture and historical value justify their premium prices around the world.

So, what type of luxury homes would you acquire in major metropolitan cites worldwide for $1 million USD in 2008?

According to “What $1 Million Buys in Homes Worldwide” by Matt Woosley, Friday, January 11, 2008, provided by Forbes.com, in New York, you can expect a 647-square-foot Turtle Bay condo with 45-square-foot balcony, white oak floors, and 11-and-a-half-foot ceilings. In London, you can purchase a one-bedroom, one-bathroom flat in Primrose Gardens. In Hong Kong, you can acquire a three-bedroom, 825-square-foot apartment in a high-rise between the residential areas of Aberdeen and Pokfulam.

While $1 million USD grants an invitation to the millionaire's club, it clearly does not buy the most spacious and astonishing luxury property in most top metropolitan cities worldwide in 2008. Based on the figures discussed earlier, such properties might just work as a pied-a-terre during a business trip or a short vacation.



This also explains why more buyers are currently opting for luxury fractional ownership, the trend ahead. This being said, keep in mind that this rapidly increasing trend applies to everything luxury in 2008 (from designer handbags to the finest properties).

So, how do you market a luxury fractional property? Evidently, it is easy to assume the same way you would promote a luxurious property. Partly due to the traditional premium variables like location, amenities, space, architecture and historical value. Also, though a fractional ownership, you could insist on the long-term investment, just as for any other luxurious property.

Nevertheless, there is another element, which must not be omitted to successfully advertise a luxury fractional property. That is promoting the dream to potential buyers and investors. There must be a fine balance of both emotional and rational communications to connect potential buyers to the properties through careful advertising. Where the rational communication focuses on owning a luxurious property (one of a kind), promoting the dream (the emotional communication) helps foster a sense of emotional connection (a state of being and/or sense of being).


Editor’s Note:
Jean-Yves Piton is the Global Services Membership Manager for LuxuryRealEstate.com. He assists Bente Madtsen, the Director of Global Services, in expanding the LuxuryRealEstate.com brand into even more countries around the world. Fractional ownership is a great tool for vacationers and other people looking for flexibility and great investment opportunities. I actually wrote an editorial on Private Residence Clubs, also known as fractionals, in the spring 2008 issue of LuxuryRealEstate.com Magazine. Check it out! The photos of the front and back of the “$1 million” bill are the copyright of Simon Davison.

By Iain Stewart

As recently reported by Nadine Hawa in her CNBC article “International Brands Eye Dubai Real Estate,” all eyes are on Dubai at this moment. In her article, Hawa notes that world-famous real-estate developer Donald Trump is particularly interested in “The Palm Jumeirah.” While many other international luxury brands are also seeking to build new luxury developments in Dubai, current new constructions, such as Verde Residences and Offices, are going totally green and present the most innovative eco-friendly technologies and amenities.

The Power of Green
Spanish for the color green, Verde symbolizes the very essence of life and all things living in perfect harmony with the elements. An expression that conjures up a sense of wellness and optimism for the future of our planet, Verde reinforces the eternal belief that making peace with nature is prerequisite to making peace in the world and finding peace within VERDE.

Verde – The Project
The next big thing in contemporary lifestyle, Verde elevates environmental consciousness to a whole new level. Towering over the clear blue skies of the world’s first purpose-built maritime centre that is Dubai Maritime City, Verde Residences and Offices are designed to achieve Gold Standard rating (LEED). It combines the best of luxury and green engineering to offer you a new investment opportunity in the most exciting freehold waterfront community in the heart of Dubai.

Like the prow of a ship, the elegantly curved glass tower that is Verde Residences points directly towards the harbor, enhancing its relationship to the ocean and marina, and its prominence within Dubai Maritime City. Masterfully designed to open up panoramic views to the ocean, Verde’s orientation and shape allows it to shield itself from the strongest solar gain yet harness the wind, and features an integrated wind turbine at its top, where wind speeds are the greatest.



Verde Residences
The 40-story residence tower includes luxurious 2- & 3-bedroom residential units and 4-bedroom deluxe harbor-side townhomes. With a swimming pool, kids’ pool, gymnasium and world-class retail and leisure facilities, Verde Residences offer a plethora of amenities that bring day and night alive.

Verde Offices
At the heart of Dubai Maritime City, the world’s first purpose-built maritime centre, Verde Offices set a new international standard for a high-performance building. Shaped to harness the power of natural forces, Verde Offices utilize advanced technologies and climate appropriate building systems to offer tenant profitability through increased productivity. With podium offices and the unique sky garden, Verde Offices offer various exercise and leisure spaces that are embellished with trees, plants and generous water features; an oasis that promises a respite within the confines of the high-end business experience.

The Location
Dubai Maritime City, the world’s first purpose-built maritime centre, is a 227-hectare, fully-equipped, iconic and multi-dimensional maritime centre providing a world-class infrastructure and environment for the global maritime industry and related sectors. Dubai Maritime City is driven by the needs of both local and international marine and maritime communities for a dedicated hub.

Located at the heart of Dubai, next to Port Rashid, Dubai Maritime City capitalizes on the strengths of Dubai as a regional and international hub for trade and commerce, redefining the global maritime industry. It will provide a strategic location for the maritime industry sectors across the full spectrum of maritime business, maritime management, maritime services, maritime retail and recreation, maritime education and research, ship and yacht repair and maintenance.

Green Technology
Buildings can have a profound effect on the environment, and the way we live our everyday lives. And Green Building brings to life the philosophy that architecture must strike a balance with its environment. It is the practice of increasing the efficiency with which buildings use resources – energy, water and materials, while reducing the building’s impact on the environment through better site planning, design, construction, operation and maintenance. Verde, like a classic Green Building, takes advantage of renewable resources, through solar hot water, photovoltaic cells, a grey water system, and an efficient glass facade with integral shading devices, to name a few of the techniques to achieve not only ecological but aesthetic harmony between a structure and its surrounding environment, natural and constructed. The triumph of Green Building practices and sustainable systems in Verde can reduce electricity usage and carbon emissions to such an extent that it is as good as planting over 300,000 trees or taking 340 cars off the road.


Editor’s Note:
Iain Stewart is the Luxury Specialist at Whole World of Property. He is a highly respected figure in the international property industry, specializing mostly in Dubai, Abu Dhabi, London, Berlin, Caribbean, New York, Chicago, Los Angeles and India. He can be contacted at +44 (0)207 788 7994 or +44 07910 891 917. This is great – a blog entry on Dubai just after we heard from an expert on another city rising in international importance, Marrakech, Morocco. It’s great to see so many Luxury Real Estate members enjoying success in their global markets

By Jawad Tackoen

In the same way that Dubai is the jewel in the crown of the Middle East, Marrakech is the jewel in the crown of Morocco – Africa. It already has much of the infrastructure in place, a recently developed airport and sustainable tourist numbers.

People have been buying property in Morocco for years. However at this moment in time Morocco is expected to become one of the world’s most sought-after areas for property investment.

Morocco benefits from over 300 days of sunshine per year – the country has a climate comparable to the Mediterranean climate. The summers are hot and the winters are mild, making Morocco a perfect year-round destination.


Even the world's rich and famous are buying properties in Morocco. This is not only due to the fact that buying property in Morocco is a sound investment, but also because they can continue living in the same luxurious lifestyle in Morocco as they can enjoy in traditional locations like St. Tropez or Monaco. Marrakech is becoming the Saint-Tropez of the Maghreb.

Marrakech has a recently modernised airport, lots of beautiful golf courses, restaurants, supermarkets, exclusive clubs and bars such as Nikki Beach & La Plage Rouge…


Expect the unexpected…
Morocco has it all: Art galleries, boutiques, museums, gardens, snow-capped mountain views, golf courses, opera houses, American schools, restaurants, supermarkets, theatres, etc.

Golf
Year-round sunshine, high-quality greens and an easy airport commute; Marrakech has everything the avid golfer could care for. With five courses to be completed by 2009, Marrakech will take a prominent spot in a golfer’s diary.


Skiing
It’s not what you would expect from Africa, but Morocco does have a successful ski season. The high Atlas Mountains are the most popular destination and the ski season usually lasts from December to March.

Where should you buy your property?

Medina
Best buys are close to the gates, called “babs,” as these are near to parking and Gueliz (new city). If you are renting out your property, then close to the famous Jmaa el Fna appeals.


The Palm Grove / Palmeraie
Suburban Marrakech is anywhere outside of Gueliz or Hivernage and the Medina. The best suburban neighbourhood is the Palm Grove, around 10 kilometres out of the city off the Route de Fes. The Palm Grove is where the rich and famous build their pads. Other popular spots include the Route de Ouarzazate, Route d’Amizmiz and the Route de l’Ourika south of the city.

Gueliz and Hivernage (New city).
Newest part of the city also called ‘Nouvelle ville.’


We achieve our results through hard work and we are constantly examining our services and the market to achieve the highest professional and ethical standard.

By Jim Walberg

From his blog: The Bahama Fractionals Are Still One Of The Top Five Hot Spots In Paradise!

Even though The Bahamas are not the Caribbean, most people still think they are! And…they are one of the easiest islands to get to from the U.S.

You remember one of my last articles about The Bahamas and how they are rated one of the Top Five islands in Paradise. Well, the outer island of Exuma in The Bahamas may be the top pick to check out for fractional ownership today. One of my latest articles was about the challenge that will show up in September to travel to the Caribbean because of the cutbacks of American and Continental Airlines. Well, The Bahamas, Bermuda, Cayman Islands, Belize, and The Turks & Caicos will not be affected by these flight cutbacks because of all the direct flights from the U.S., Canada, and Europe that don’t go through San Juan, Puerto Rico. Plus, the ownership of property is even more advantageous because of the favorable tax haven of these islands nations.

The reason why I am featuring the island of Exuma as an option for fractional ownership is because of what is being offered at the February Point Resort. They have fractional ownership opportunities starting at $350,000 and up for a month or more of a second home in Paradise. The specific aspect of February Point that I want you to know about is the fractional-ownership opportunities in BIG villas; 4 bedrooms; 4 baths; 3,400 square feet with air conditioning; 2,100+ square feet of verandas around the villa; an infinity pool; and 360-degree views of The Bahamas. Plus, the villa has a dock on the azure blue water! Are you ready for this? It also includes an SUV; a 26-foot power boat; a BIG golf cart; membership in The Club at Emerald Bay, which includes the use of a Greg Norman-designed oceanfront golf course; and you can have access to over 150 properties all over the world to visit through the Resort To Resort membership!

And…there are still a few aspects of fractional ownership to pay attention to. The fractional model at February Point is designed to have each owner purchase specific sections of the year. The first one in gets the prime times. So, if you own a piece of February and you want to visit in August you will need to work that out with the other owners or the management company. Also, how do you manage your personal possessions that you want to enjoy when you are at your fractional-ownership villa? There are storage facilities available, and the management company unpacks your stuff before you arrive. But you only have a limited amount of “stuff” to pack into your storage space, so you definitely know your piece of Paradise is not just yours.

What do I know? But I believe that there is still an upside appreciation waiting for those that jump into the fractional-ownership opportunities at February Point! Great Exuma is linked by a narrow bridge to Little Exuma, which used to be a “Caribbean” backwater. Today it still has fewer than 4,000 inhabitants, but all that is changing. With February Point’s oceanfront settings, the luxury amenities of the resort, the furnishings that come with the fractional ownership of the villas, and the tax advantages of The Bahamas, it is a very appealing option for those wanting to own a piece of Paradise. Until next time…your Caribbean detective remains on duty!


Editor’s Note:
Jim Walberg is the co-Broker/Owner of The Bay Area Team, the most-successful team at Keller Williams Realty-Danville. He is also a member of the global LuxuryRealEstate.com network. Jim is an exceptional blogger, as you can see by visiting his blog, Caribbean Islands Realty and reading great blog entries like the one above. Jim’s contributions to the Luxury Real Estate Blog are simply amazing and we are always happy to hear his expert insights. Feel free to submit your blog entries and comments to the Luxury Real Estate Blog.

By Robert Lockard

Malta, a lovely island just south of Italy in the Mediterranean, was the site of the Malta International Fashion Show on July 5, 2008. This impressive show attracted top Italian designers who submitted their work for display by top models. These high-profile designers included Giorgio Armani, Versace, Salvatore Ferragamo, Enrico Coveri and many others.

You can read the full article by Fiona Galea Debono entitled “Gozo on the catwalk in international fashion show” in the Times of Malta. Dr. Carl Peralta, founder and President of 77 Great Estates, pointed this story out to me. 77 Great Estates is a member of the global LuxuryRealEstate.com network.

Malta is becoming known as a great getaway for luxury seekers. Its world-class events and luxury properties bring a diverse crowd of vacationers and new residents. Opportunities abound on this pleasant island!


Editor’s Note:
Robert Lockard is the Public Relations & Media Specialist with LuxuryRealEstate.com. I am Robert. I create all of Luxury Real Estate’s newsletters, write the editorials in LuxuryRealEstate.com Magazine and much more. Dr. Carl Peralta founded 77 Great Estates in 2003. Business being his chief interest, Dr. Peralta has successfully co-organized many large-scale entertainment events since 1995. Feel free to share your ideas and blog entries for inclusion on the LuxuryRealEstate.com Blog. The photo above is from www.timesofmalta.com/articles/view/20080523/local/international-fashion-goes-to-gozo and it is the copyright of Darrin Zammit Lupi.